• News
  • Finance

Papa Shaq: Pizza Chain Hires O’Neal As New Spokesman

Papa Shaq: Pizza Chain Hires O’Neal As New Spokesman

The pizza chain said Friday that basketball Hall of Famer Shaquille O'Neal will be its new pitchman, appearing in TV commercials and promoting Papa John's in other ways. O'Neal said he was interested in becoming a franchisee, and as Papa John's was looking to add racial diversity to its corporate board, he became a candidate as a new director, Ritchie said. O'Neal owns a Krispy Kreme Doughnuts franchise in Atlanta, has opened multiple restaurants and is also an investor in the Alliance of American Football, the springtime professional football league.

The move highlights the restaurant chain's attempts to fix its image after its founder, John Schnatter, reportedly used a racial slur on a media training conference call past year. According to CNN Business, he will earn $8.25 million over three years.

Papa John's, which has seen its sales declines for five straight quarters, announced a big move on Friday.

"Shaquille has an excellent entrepreneurial background, including as a restaurant franchise owner, and is a natural creative marketer", said Smith, in a statement. He now owns a Krispy Kreme Doughnuts franchise in Atlanta and previously owned 27 Five Guys Burgers and Fries franchises.

He'll also join the pizza franchise's board of directors and invest in nine Atlanta restaurants. Schnatter is still the Louisville, Kentucky-based company's biggest shareholder.

"Shaq" will be an ambassador for the brand, Papa John's CEO Steve Ritchie said on the CNBC business channel. "This is a triple threat opportunity for me". In addition, O'Neal will enter into a marketing agreement to be an ambassador for the Papa John's brand.

Papa John's will own about 70 per cent of the Atlanta joint venture, with O'Neal holding the rest. The new venture made sense to him, O'Neal said, not just because the company has been in trouble, but because it fit with his public persona of a guy who likes to have fun. "Papa John's is no different, and it struck a chord with me that the company is putting in the work to do better within its walls and in the communities it serves across the country".

Leave Your Comment

Leave Your Comment

Latest News

Breaking News


4-3-3 England’s predicted line-up vs Montenegro: Will Hudson-Odoi start?

This scoreline will give them plenty of confidence, but the hat-trick will have done Sterling the world of good. Manchester United have joined the race to land Chelsea forward Callum Hudson-Odoi in the summer.

Ichiro To Retire After Thursdays Game In Tokyo

They'll switch back into spring training mode before the Major League Baseball campaign resumes with all 30 clubs on March 28. Suzuki, who was set to hold a post-game press conference, went 0-for-4, with the applause growing in intensity each time up.

Trump Is Fine With Releasing Mueller Report

Trump has been investigated for nearly two years, following suspicions that he or his team had improper ties to Moscow. Trump maintained Wednesday that there was "no collusion" between his presidential campaign and Russian Federation .

Barack Obama Picks Duke to Win NCAA Tournament in His Bracket

Maybe the Cardinals would have a prayer against Duke since they've already come close to upsetting the best team in the country. Virginia is the team that made history last season by becoming the first No. 1 seed to lose in the first round.

Trump Says he Doesn't Mind If Public Sees Mueller's Russia Probe Report

Trump continued that effort Wednesday, calling Mueller "conflicted" and criticizing the lawyers who have worked on the case.

Activision unveils Call of Duty Mobile

Interested players can pre-register for the game now, assuming they're in North or South America, Europe, or select other regions. In other Call of Duty news, the remastered version of Modern Warfare 2 was practically confirmed this month nearly by accident.

Steam Link Anywhere lets you play your Steam library on the go

Before the feature rolled out, Steam Link only allowed gamers to stream within a local network in their homes. Now, you should be able to connect to your PC that hosts your Steam library through your Android app.

Foot overbridge collapse in Mumbai kills 5, 35 injured

The city traffic is now closed on both sides between CST junction and JJ flyover till further orders, said a police official. Incidentally, the bridge, built in 1971, had also cleared the railway's safety audit just months earlier .

Trump Ironically Knocks Beto O'Rourke's Hand Movements

O'Rourke said that Trump's firing of former FBI Director James Comey is proof that he may have obstructed justice. Some have said the dog's sad appearance is a reflection of O'Rourke's politics or how he would be as president.

Facebook's massive outage was the result of a server configuration change

Today, Facebook boasts 2.3 billion monthly users, The Verge reports , making the recent outage the worst yet for the company. The company also quickly dismissed concerns that the outage was the result of a distributed denial of service (DDoS) attack.