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Elon Musk Wants to Sell You an Entire 'Solar Roof'

Elon Musk Wants to Sell You an Entire 'Solar Roof'

SolarCity installed 201 megawatts of panels in the second quarter, beating its 185-megawatt target.

Revenue also was stronger than expected, at $186 million in the quarter, compared with an estimate for $146 million, Thomson Reuters said. Bookings raised 40% in the second quarter over the first quarter.

SolarCity - the PV manufacturer and installer headed up by Musk's cousins Lyndon and Peter Rive, and of which Musk is chairman and the largest shareholder - recently agreed to Tesla's buyout offer of $2.6 billion, putting in motion a merger that could have huge implications for both companies. I believe the product will become a significant revenue driver for SolarCity by Q4'17.

The PUC, in short, acknowledges that solar-panel users would get paid for the energy their panels generate at lower, wholesale rates instead of at the higher, retail rates. Currently, solar panels look nearly exactly the same as when the first residential panels were introduced in 1978. SolarCity still owns the panels and receives the federal tax benefit. The energy giant said that decline in sales cost, general and administrative (G&A) expenses and fixed sales expenses helped improve its cost-per-watt. "We're releasing products that our competitors don't have".

Today, the venture relies on working out deals to place solar panels on homes and other buildings. This will be quite a standout. "I think it's really going to go ballistic".




"It's a solar roof, as opposed to modules on a roof". Tesla said in its July update to its master plan the company wants to create an integrated solar and battery product if it is able to combine the two companies. He said the customer will be given custom preferences and then sent to the customer as a kit so that it can be installed.

As leader of two flashy green-tech companies, Elon Musk has a habit of doubling down on bold claims. "And so, you actually get to - this is a great situation where you get to introduce new product without cannibalising the existing product", said Musk.

SolarCity now operates in 19 states and expects soon to add a couple more.

A separate challenge for Tesla comes in the form of several ongoing investigations into the May 9 crash in Florida that killed the driver of a Model S sedan operating in semi-autonomous Autopilot mode.

But Tesla's earnings call seems to provide some more context for his response: Tesla expects its next-generation energy storage products to drive "ballistic" demand - so much so that demand will be the last concern anyone has about the company's energy storage segment, Musk seems to suggest.

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